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South Korea's Jeju Island Innovates Tourism with NFT-Integrated Strategy

by aria-crypto.com

January 6, 2025 at 04:58


South Korea's Jeju Island Innovates Tourism with NFT-Integrated Strategy



Jeju Island, located in South Korea, is set to revolutionize its tourism industry by introducing NFT-powered visitor cards in 2025 aimed at attracting younger, technology-savvy tourists. This initiative is a part of the island’s broader strategy to boost local tourism and stimulate economic growth using blockchain technology. The digital cards will offer various incentives such as travel subsidies and discounts on local attractions, harnessing the efficiencies of the integrated local blockchain-based stablecoin, Tamna Jeon. Although South Korea has generally maintained stringent regulations on ICOs and NFTs, Jeju's unique legal framework permits it to pilot innovative crypto and NFT-related projects. By focusing on digital transformation, including the application of Web3 technologies, Jeju officials aim to enhance visitor experiences and foster economic development. The island’s government sees these efforts as fundamental steps towards leveraging the potential of digital technologies in public governance and service delivery.

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